828 - 264 - 8977
Boone Shopping Mall
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    • Allure Bridal Collection
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    • Bridal Gowns SALE
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    • Charlie B
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    • JL Johnson Headpieces with Veils and Russian Net attached
    • JL Johnson Headpieces, Combs and assorted Jewelry
    • JL Johnson Veils on Combs
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    • Top 10 Prom 2020 Flip Book
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  • Testimonials

Testimonials

Megan F.
Megan F.

Thank you again for all your time and help. We had a wonderful wedding and the dress was perfect. Thank you so much :)

Anonymous
Anonymous

Savannah is wearing an Alyce gown in sapphire and Lyndsey is wearing a Sherri Hill gown in strawberry. They are the daughters of Patrick and April Starnes of Granite Falls and attend South Caldwell High School.

Gayle W.
Gayle W.

South's bridal department and Carolyn Brown worked with me on 2 weddings in the last 3 years. I can sum up my experience with them in one word: Outstanding! Flower girl dresses for both weddings were ordered from South's and both times the service and dresses exceeded my expectations. The flower girl dresses and headpieces were exquisite and the little princesses "almost" stole the show!! Shoes and all accessories that we ordered for these weddings were received on time and in good order. If we had any changes to make, South's was anxious to make everything just the way we wanted it. I cannot comment enough on Carolyn Brown. She was absolutely amazing in every respect, and I could not have had 2 lovely weddings without her. She worked with me and other members of the wedding locally, in NC, SC, and Texas She is the best!

Vanessa C.
Vanessa C.

Dear Staff at South's, Words cannot describe how much I appreciate all your service. Getting my dress at South's was the easiest part of planning my wedding. You were all so very helpful, and you made sure my dress was absolutely perfect, and that is exactly what it was! The warmth of your service felt like friendship, and I felt like a real person in your store not just another bride. Thank you for all your kind help, and may God Bless you all!

Lindsey T.
Lindsey T.

Many brides tend to venture off the mountain when it comes to looking for the perfect wedding gown. I found that this was not necessary with the help from South’s in Boone Mall. It was the special attention from Susan and the staff at South’s that made all the difference. They were very helpful and accommodating in finding my dress as well as the rest of the wedding party’s attire. They were great to work with and always made time for “you.”, remembering that on your special day that’s who it’s all about!

Elyse & Tyler R.
Elyse & Tyler R.

To all the girls at South's, Thank you so much for all your help with my wedding dress & the suits. You made all my fittings so much fun! The wedding was beautiful & I'm so thankful for your part in that.

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About Us!

South’s Specialty Clothiers are more than just prom dresses, hoco dresses, bridal dresses, and all of the other special occasion dress needs! We also carry a unique selection of veils, your favorite formalwear, Merle Norman makeup and skin care products, Brighton Jewelry and tuxedos. Our loyal clients travel to our Boone, NC mall location from the surrounding North Carolina areas - including Hickory NC, Lenoir NC, Mortanton NC, and Marion, NC. We also have quite a few from our neighbors in Tennessee from Johnson City TN, Kingsport TN, and Bristol TN. We are excited to be offering more online sales and would like to become your most trusted Personal Shopper

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Hours

MON - FRI | 10:00AM - 6:00PM

SAT | 10:00AM - 5:00PM

SUN | 1:00PM - 5:00PM

(828) 264-8977
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Boone Shopping Mall
1180 Blowing Rock Road
Boone, NC 28607






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Prom Collections

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  • Dave & Johnny
  • Dave & Johnny - Shorts
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  • House of Wu - Panoply
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  • JL Johnson Headpieces with Veils and Russian Net attached
  • JL Johnson Headpieces, Combs and assorted Jewelry
  • JL Johnson Veils on Combs

Tuxedos

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Shoe and Handbag Collections

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